Sitemap - 2014 - The Sociology of Business

At a whim(sy) of male imagination

Creative brief as a straw man

The challenge of metaphors in organizational problem-solving

Mediocrity is the new black*

Competitive advantage in the service industries

Video Evidence of My Digital Economy Talk

A short, very awkward interview I gave at the Webdagene conference

Digital Playbook for Brands

3 gents & a lady

A quick interview

Don’t use old tools to build a new brand

Digital playbook for brands at IxDA

Why brands should pay attention to collaborative consumption

Why is academia present so little in everyday life?

Entrepreneurship starts at 65

What’s your industry’s black market? The case of maternity wear

Insight leads to strategy leads to market share

Digital Business Gameplan

Data as marketing

Brands and cultural tensions: own them, don’t wait until they are over

Unknown unknowns

Rules to execute by

Rearview mirror

Is campaign vs. platform moot?

The problem of strategy

Do we need a new definition of creativity?

Stitching things together

Old ideas can sometimes use new buildings. New ideas must use old buildings.*

There is something wrong with marketing metaphors

The biology of marketing business

Service = System

are we storytellers? or … are we a technology company?

What is the definition of digital marketing?

A market never gets saturated with a good product, but is very quickly saturated with a bad one*

You can analyze the past, but you have to design for the future

The irresistible future of organizing: think of brand as a living system

Design & transformation

Heidegger & digital technology

If it were this simple …

Kevin Kelly and economies of scope

The tragedy of the commons

Drawing things together

Built to last

Humans & wires

From ownership to use*

Hollywood was there first

Taste as attention technology

People design

Empires and villages

Recombination is not enough

What about brand value?

Examples of digital creativity

Amazon Reviews are your next digital ethnography tool


Economics of value-based pricing

Walmart does crowdsource

Can there be too much of a frictionless experience?

Uber got it right last night

Brands are cool, it’s branding that sucks

When your shirt becomes hardware

Experience design fail

“The goal is to become HBO faster than HBO can become us”

“He made happiness respectable goal for a society”

The power of consumer information and how Netflix won over HBO because of it

Is it possible to predict the outcome of the World Cup games based on the hotel the teams stay in?

A wearable technology database you’ve been waiting for

New report: Sharing is the new buying

The cathedral and the bazaar

Hacker, Maker, Teacher, Thief: Which One Are You?