The Sociology of Business

The Sociology of Business

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The Sociology of Business
The Sociology of Business
Do we need a new definition of creativity?

Do we need a new definition of creativity?

Ana Andjelic's avatar
Ana Andjelic
Sep 26, 2014
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The Sociology of Business
The Sociology of Business
Do we need a new definition of creativity?
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There are a few things that ad people like more than to call out for someone’s portfolio when in disagreement with that person. In a more modern version of the “show me your portfolio” theme, this means asking the question: “yes, but why listen to him? what has he actually done? I mean, what has he ever made?”

Beyond its occasional cameo in the spats tha…

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