The Sociology of Business

The Sociology of Business

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The Sociology of Business
The Sociology of Business
People design

People design

Ana Andjelic's avatar
Ana Andjelic
Sep 26, 2014
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The Sociology of Business
The Sociology of Business
People design
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I was talking to Toby today about some project, and that conversation reminded me of something that I thought was pretty smart: Nike+ Active, which I noticed a few weeks back when the new iPod nano was launched. What, in fact, attracted my attention was not the system itself (I have same old objections), but its main underlying business/experience premi…

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