Archive - The Sociology of Business

A one-day summit on cultural capital, October 15th, Cherry Lane Theater

Jul 16 • Ana Andjelic

Attack of the gimmick

What marketing girlies don't know

Jul 13 • Ana Andjelic

The reign of the mighty creator

The currency of opinion

Jul 9 • Ana Andjelic

June 2026

Assembling a cultural portfolio

Core holdings, tactical moves, and how to manage cultural volatility

Jun 29 • Ana Andjelic

5 ways of turning cultural capital into financial capital

Jun 22 • Ana Andjelic

Anthropic's IPO is doing to AI safety what LVMH did to luxury

Jun 15 • Ana Andjelic

For cultural products, context is everything

The "Backrooms" shocker

Jun 8 • Ana Andjelic

What can the World Cup tell us about the future of cultural IP?

Why the World Cup is still the most underpriced cultural asset

Jun 1 • Ana Andjelic

May 2026

Why is fashion obsessed with art?

May 26 • Ana Andjelic

Cultural derivatives

Cultural capital is the leading indicator of financial capital

May 18 • Ana Andjelic

Culture is the new balance sheet

The best business models come from culture

May 11 • Ana Andjelic

Paying the price

Price architecture = perception architecture

May 4 • Ana Andjelic

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