The Sociology of Business

The Sociology of Business

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Sitemap - 2016 - The Sociology of Business

Mobile is eating the world

Flair for the obscure is luxury’s new currency

Luxury brands are failing in their storytelling

The cult of slow making

Marketing genius or mad man? The man who sells sneakers for $132K

Luxury retailers: Stop playing the promotion game

Retailers are working to change the discount-driven shopping culture

Can luxury brands avoid discounts this holiday season?

In fashion, creative networks are taking over

Where to invest in fashion technology?

Marketing strategy in the see-now buy-now era

The game-changing digital transformation of fashion week

How Copenhagen is setting the tone for fashion worldwide

Marketing in the on-demand economy

Six habits of a modern fashion CMO

Are agencies missing on the luxury opportunity?

Tokyo, by popular demand

Why media design is the new media planning

Fashion Brands, Long Focused on Excess, Are Finally Waking Up to Sustainability

Luxury’s lesson to brands: Get your customer experience right

Fashion’s great disintermediation

Media Planning Must Change in the Customer-Centric Digital Economy

How fashion needs to deliver in digital commerce

The high street of the future

Why luxury brands need to evolve their media planning and buying strategy

Marketers should be hunting for a perfect product, not influencers

Four forces behind luxury complexity

Luxury Women to Watch 2016

The First Day.

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