The Sociology of Business

The Sociology of Business

Share this post

The Sociology of Business
The Sociology of Business
Marketing in the on-demand economy

Marketing in the on-demand economy

Ana Andjelic's avatar
Ana Andjelic
Aug 22, 2016
∙ Paid

Share this post

The Sociology of Business
The Sociology of Business
Marketing in the on-demand economy
Share

Marketing has become a tricky territory. The dynamics of many industries, from hospitality to consumer packaged goods to automotive to beauty have gone through an overhaul thanks to the on-demand economy, platforms and competition from unpredictable places. Think Netflix being nominated for Emmys. Think Airbnb becoming a hospitality company. Think Yoox …

Keep reading with a 7-day free trial

Subscribe to The Sociology of Business to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Ana Andjelic
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share