In the Future, All Brands Will Be B Corps

Ten ways to reorient your brand strategy to revive your business

I write weekly newsletter about how the new forms of social, cultural, and environmental capital change brand strategy. If you enjoy this issue, please like it above, share it with anyone you think may find it useful, and subscribe below:

Crises are great truth-tellers. Brands are, in real-time, going through the crash course in social responsibility, an…