The Sociology of Business

The Sociology of Business

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The Sociology of Business
The Sociology of Business
The ultimate guide to social commerce

The ultimate guide to social commerce

Ana Andjelic's avatar
Ana Andjelic
Nov 14, 2019
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The Sociology of Business
The Sociology of Business
The ultimate guide to social commerce
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Where, how, and what we buy is constantly changing. A scenario where we turn to Amazon Alexa to order “a dress that Emma Hill wore on her Instagram post from Wednesday” may now be less far-fetched than buying that same dress, directly on Instagram, from Emma Hill herself.

Powered by Instagram Checkout feature, social commerce means buying from people we …

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