The ultimate guide to social commerce

Consumption is the new creativity

Where, how, and what we buy constantly changes. A scenario where we turn to Amazon Alexa to order “a dress that Dixie D'Amelio wore on her Instagram post from Saturday” may now be less far-fetched than buying that same dress, directly on Instagram, from Dixie D’Amelio herself.

Powered by Instagram Checkout feature, social commerce means buying from peopl…