The Sociology of Business
A global weekly newsletter about culture and business
The Sociology of Business is a global weekly newsletter on how culture shapes business models.
Before 1999, the “Centurion Amex” was an urban legend. An invitation-only, no limit, titanium card did not exist. When American Express launched its Black Card, a cultural hit became a market hit.
Fifteen years prior, Michael Jordan received a ban from the NBA …
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