The pattern of disruption
I came again across Clayton Christiansen’s pattern of industry disruption while reading this article. Christiansen summarizes this pattern via three simple steps (I advise writing them down or else remembering them).
1. New competitors with new business models arrive.
2. Incumbents choose to ignore the new players or to flee to higher-margin activities.
3.…
Keep reading with a 7-day free trial
Subscribe to The Sociology of Business to keep reading this post and get 7 days of free access to the full post archives.