The Sociology of Business

The Sociology of Business

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The Sociology of Business
The Sociology of Business
From stalker to butler: Data use in luxury travel

From stalker to butler: Data use in luxury travel

Ana Andjelic's avatar
Ana Andjelic
Aug 10, 2015
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The Sociology of Business
The Sociology of Business
From stalker to butler: Data use in luxury travel
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Often, we feel like data is being done to us. Retargeting, tracking and privacy concerns make us feel like we’re in permanent crosshairs.

For luxury hospitality providers, like world-class airlines and hotels, advances in consumer data are an opportunity. Data and knowing how and when to deploy it became the key pillar of seamless, personalized and antic…

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