The Sociology of Business

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The Sociology of Business
How shifting values shift business
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Ana Andjelic
Kulturindustrie
Mapping the four types of cultural output
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Ana Andjelic
Death of a fashion genre
How cultural acceleration, social fluidity, and the global market made fashion genres obsolete
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Ana Andjelic
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2021 Round Up
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Move Over Influencers, Here Come Curators
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Targeting taste communities
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Storytelling primer
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The other vibe shift
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How to decouple revenue from sales
Four ways of creating more value while producing less
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Ana Andjelic
The Other fashion innovation
"Telfar is easy to get - if you get Telfar"
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Ana Andjelic
Why are we paying for things?
How taste economics works
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Ana Andjelic
What’s a Creative Director for, Anyway?
Three species of creative leaders are poised to redefine the industry
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Ana Andjelic
Storytelling primer
How to combine brand, business, culture and heritage in a coherent content strategy
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Ana Andjelic
The Jacobs effect
Louis Vuitton and most luxury fashion are still in the Marc Jacobs era
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Ana Andjelic
Pivot to quality
Quality as a competitive strategy
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Ana Andjelic
4
The Sociology of Business
The Sociology of Business
A global analysis of how changing values change business.
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